FUTURE CITY UNIFORM

FUTURE CITY UNIFORM

Brand film campaign directed by creative director Yixi Chen, presenting the new brand slogan "Future City Uniform” to the audience, leading the redefining of uniform in C2H4® Future City. The campaign visualizes the institution of the C2H4® hypothetical universe, clearly building the future city under C2H4®’s lens, vividly reflecting diverse fragments of the citizens’ daily routine within said future city.